It is certainly not the traditional approach for an advertising agency to launch its own PR campaign.
Strategically we feel that this is a unique way to demonstrate what it means to take an out-of-the-box approach.

We believe and have witnessed that in this economic environment companies are not sure whether to shy away from advertising or continue doing what they're doing. Others simply don’t know what to do to promote their business differently.

We want to help these companies find a unique way to reach their goals. Grab a hold of opportunity. Be optimistic. Take advantage of the time where not all of your competitors are being aggressive. Don’t be afraid to be different!

FOR IMMEDIATE RELEASE
KREISLER’S ANGELS: BRANDING NEVER LOOKED SO GOOD
Long Beach Advertising Firm The Kreisler Group Launches New Tongue in- Cheek, Charlie’s Angels Themed Marketing Campaign to Showcase its Creativity and Promote Its Growing Business

LONG BEACH, Calif., September 10, 2008

The advertising world has a new trio of sleuths who are setting their sights on cracking cases of marketing mishaps for their clients. Call them Kreisler’s Angels with a straight shooting motto.

Kreisler’s Angels are putting the cuffs on bad marketing ideas, according to Julie Kreisler, lead angel and president and founder of Long Beach advertising firm The Kreisler Group.

The new tongue-in-cheek, Charlie’s Angels themed campaign is all part of a unique effort by the Kreisler Group to promote its business. The Kreisler Group is full-service advertising firm located in downtown Long Beach. The inspiration for their off beat business outreach campaign came out of a recent business strategy session for intriguing ways to build awareness about the firm’s recent client successes.

"It started out as a play on words that we used to describe ourselves to a client, but we quickly realized we were on to something,” said Kreisler. “We are tired of the traditional marketing approach and want to try something fun and unique that still reflects our firm’s creativity and out-of-the-box thinking.”

Ably assisting Kreisler on her firm’s team of angels are Rachel Stocking, media buyer, account services and Leslie Perryman, media assistant. The trio also created marketing collateral supporting the campaign’s Charlie’s Angels theme.

Clients have already reaped the benefits of the firm’s marketing investigatory acumen. The Kreisler Group has played a key role in Fisher & Paykel Appliances experiencing significant double-digit sales growth in the U.S. market during the past year despite facing a sluggish economy and a slowing housing market.

“Don’t get me wrong. We do take our client’s work very seriously,” said Kreisler. “But we also realize the importance of keeping things fun as a way to unlock our creativity and produce excellent results for our clients.” Kreisler’s Angels are currently taking on new cases. Bad marketers beware.

For more information about the Kreisler Group call 562 472-2787 or go to http://www.kreislermediagroup.com

ABOUT THE KREISLER GROUP
The Kreisler Group is a full-service advertising agency based in downtown Long Beach that delivers marketing ideas for today... and tomorrow. The firm’s experienced staff of professionals is driven to fulfill its client’s marketing needs through strategically employing effective programs and campaigns that yield bottom line results. TKG’s services range from ambitious national TV advertising campaigns to strategic public relations programs. One thing remains constant throughout the firm’s work– a strong commitment to achieve client’s goals. TKG views its clients as partners in its business and takes pride in helping them succeed. The TKG agency thrives on a culture of creativity and is constantly evolving and expanding its reach into the Internet and the new media. TKG clients include innovative companies such as Fisher & Paykel, DCS by Fisher & Paykel, Kluger Architects, and Executive Fitness.

Press contact:
George Pappas
PR Consultant
The Kreisler Group
562 857-5680